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By Bill Zarchy, on January 23rd, 2019 
Technology companies around the world spend millions of dollars on marketing media. Many of these projects rely on real people talking about their own experiences—that staple of corporate video, the talking head.
It’s important to keep asking: what are we selling? I sometimes find it difficult to feel an emotional attachment. Enterprise systems integration or managed hybrid cloud-based solutions don’t always tear at the heartstrings.
But I’ve come to realize that health is the most important product of technology, and that patient stories make the most interesting and compelling talking heads—not corporate executives, engineers, or software designers. Here are four memorable patients . . . CONTINUE READING: Health: Our Most Important Product
By Bill Zarchy, on May 21st, 2014 
My book SHOWDOWN at SHINAGAWA tells true stories from my long career as a director of photography, working on film and digital cinema shoots across the U.S. and all around the world—Japan, India, China, Uganda, the Philippines, New Zealand, France, Singapore, England, Taiwan, Mexico, and Brazil.
The book has recently been honored as a Commended Winner in Non-Fiction in the 2014 Self-Publishing Review Awards. One of the three highest non-fiction awards!
RECENT REVIEWS
“Funny, sweet, and wise…deeply moving human interest stories…the doctor in India who doesn’t charge for treating people via telemedicine, the young man in England with cystic fibrosis who has a new lease on life thanks to a portable nebulizer, and the medical student in Uganda who is tirelessly working to help his people.”—Foreword Clarion Reviews
“The author recalls his near ‘big break’…as a novice director doing preproduction in the Philippines for a low-budget Japanese sci-fi film…Thumbs up for this filmmaker’s collection of postcards from the edge.”—Kirkus Reviews
“’Shanghai Lunch’ is a funny little vignette about Westerners trying Chinese delicacies. ‘The Big . . . CONTINUE READING: New Award & Reviews for SHOWDOWN at SHINAGAWA: Tales of Filming from Bombay to Brazil
By Bill Zarchy, on April 28th, 2012 
Lots of time in Latin America lately.
In the past two years, I’ve been to Brazil on two work trips, vacationed in Baja, visited my son in Chile, and now I’m in Mexico City for nearly a week, shooting a medical video. Everywhere we’re surrounded by wonderful faces, fascinating street scenes, huge swaths of color, unique art, and both traditional and innovative design. A visual smorgasbord, for sure. Also, amazingly, we have a whole weekend off.
Here’s a sample of the color around us. Photos from Coyoacán and Palenco Districts, Frida Kahlo’s House/Museum, and the Museo de Arte Moderna. . . . CONTINUE READING: The Color of Mexico City
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Written, Designed and Produced by Bill Zarchy - 